| Franchise Laws and the craft brewer (US) |
| Written by Microbrewing | |||
| Wednesday, 14 July 2010 00:00 | |||
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There is tremendous value being created right now in the craft segment, by the brewers and distributors who have the resources and the assets to market, sell and distribute craft beers. Craft brewers are investing real money and there is a significant expansion of capacity going on. Consumers are increasingly aware of craft brands and demanding them. Distributors recognize this development. I believe that there will be continued sustained craft growth of the craft segment compared to mainstream domestic beer for the foreseeable future. http://www.breweryage.com/tabloid/archive/EMag/AndyChriston.pdf
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